The Mysteries of Compliance & Low Sensitivity
Patients are not going to stick with it if it is painful. There’s no mystery to that. But, what isn’t as obvious is, how high concentration at-home whitening using 30% carbamide peroxide is the best way to reduce sensitivity and get patients to complete their whitening treatments.
Higher concentration for lower sensitivity – how can that be you may ask. If you’ve not proven it to yourself, at first blush it is difficult to believe. But here it is - when it comes to pulpal sensitivity, wear time (or treatment time) is a much bigger factor than the concentration of active ingredient.
The old school of wearing 10% all night is the antithesis of the 30% approach. The old way was to wear 10% all night, do very little whitening, and stress the teeth via a lot of unnecessary dehydration. Back in 1997 CRA did a study that showed the majority of the active ingredient is blown-off after the first hour. Therefore, most of the whitening has been done. Wearing the trays after that point maintains a barrier for saliva, prevents the natural hydration of the teeth, and offers little whitening.
The 30% approach is very different - the trays are worn for short treatments of just 20 – 30 minutes each, maximum bleaching is achieved while the trays are in the mouth using high concentration 30% carbamide peroxide, and the teeth are then allowed to quickly rehydrate to avoid pulpal sensitivity.
When you’ve proven to yourself that 30% is the best way to prevent sensitivity, you will have the confidence that you are offering the fastest most predictable results, the lowest sensitivity, and the easiest way for your patients to successfully finish the whitening treatments. End the mystery for yourself and try 30% on the most sensitive person in your office. Call now for a FREE sample at 800-543-3545.

Doctor Testimonial
Craig Downen, DDS
Montecito Dental Group, Montecito, CA
Dr. Downen wasn’t always a 30% believer, “I was sure it would be a sensitivity problem,” explains Dr. Downen. “But then I heard how the clinician William Strupp, Jr., DDS started whitening all his patients with 30% and how Michael Miller, DDS of Reality said 30% ‘is the way that home bleaching is going to go.’” Dr. Downen then tried it on some of his more sensitive patients and saw for himself At-Home 30% was the best way to avoid dehyrdration and, therefore, pulpal sensitivity.
“Since going to At-Home 30%,” says Dr. Downen, “occurrences of sensitivity have plummeted and, best yet, patient compliance has skyrocketed. My patients love the short wear time and that they can be done in just 7 to 10 days. I know my patients don’t have to pay for the failures that come with other whiteners. They get every penny’s worth of whitening, and then go out and tell their friends. I’m hot on the idea that I’m giving my patients their best chance to successfully whiten their teeth.
